The Kia Soul has become a favorite for its quirky design, spacious interior, and value-packed features in the subcompact crossover segment. Many buyers ask: How much is a Kia Soul? Whether new or used, understanding pricing involves examining trim levels, optional packages, and ownership costs. Below, we explore what you can expect to spend on a Kia Soul, focusing on the latest model pricing, influencing factors, and total cost of ownership.
2025 Kia Soul Starting Prices
Trim Levels and Base MSRPs
For the 2025 model, Kia announced pricing that keeps this crossover affordable while offering modern amenities and safety tech:
- LX: $20,290
- S: $22,790
- GTLine: $23,890
- EX: $24,590
These startÂing prices exclude the destination charge (~$1,375), making the out-the-door cost for base trims around $21,665 to $25,965 depending on the model.
Special Editions and Packages
Soulmate Special Edition for EX
Kia introduced the Soulmate Special Edition for the EX trim. Priced at about $1,000 extra, it includes:
- 18³ alloy wheels
- Twotone roof
- Umber interior with SynTex and cloth
- Harman Kardon premium audio
- Lower body cladding
This elevates the price slightly above the EX base cost.
Available Tech Upgrades
Other optional packages include:
- LX Technology Package: ~$500 extra adds blindspot & crosstraffic alerts, alloy wheels.
- GTLine Tech Package: ~$2,400 extra adds premium audio, adaptive cruise, navigation, LED lighting.
What Influences Kia Soul Pricing?
Engine and Fuel Economy
Every 2025 Soul uses a 2.0 L fourcylinder engine (147 hp/132 lbft), with frontwheel drive and a CVT. Its fuel efficiency is around 2729 mpg city and 3335 mpg highway. Hybrid or turbo variants are no longer part of the lineup, simplifying pricing and production.
Safety Features and Tech
The Soul includes standard driverassist features (automatic emergency braking, lanekeeping, highbeams). Upgraded trims add blindspot monitoring, rear crosstraffic alert, and adaptive cruise.
Used Kia Soul Prices
Typical Used-Tractor Market Range
Used Kia Soul pricing depends on year, mileage, condition, and trim. A recent base model from 20212023 typically ranges between $15,000 and $22,000. Higher trims with packages may range to $25,000.
Certified Pre-Owned and Resale Value
Certified Pre-Owned (CPO) Souls include extended warranties and dealer inspections, premium over market prices by $1,500$3,000. The Soul generally retains value well in its class, partly due to strong demand and distinctive styling.
Additional Costs to Expect
Destination, Taxes, and Dealer Fees
Destination charges (~$1,375) and sales tax (510%), title/registration fees, and dealer handling can raise the on-road cost by 812% over the MSRP.
Insurance, Fuel, and Maintenance
- Insurance: Subcompact crossovers typically have affordable premiums, around $1,000$1,400 annually, influenced by driver profile and coverage.
- Fuel: Regular unleaded with ~30 mpg on average keeps daily driving costs moderate.
- Maintenance: Routine service is generally inexpensive. Kia’s warranty (5-yr/60k mi basic, 10-yr/100k mi powertrain) adds long-term value.
Market Availability and Demand
Limited Availability in 2025
Users report dealers quickly selling out 2025 Souls and rumors suggest this may be one of the final model years. Scarcity may inflate prices slightly above MSRP in some regions.
Should You Buy a Kia Soul?
Value for Money
Starting under $22,000 with solid fuel economy, safety tech, and warranties, the Soul is an excellent budget-friendly option. The quirky design and spacious interior also increase appeal.
Choosing the Right Trim
- LX: Simplicity at ~<$21k
- S: Better tech & comfort around $24k
- GTLine: Sportier looks & wheels for ~$24k
- EX: Added convenience and tech at ~$25k
- Soulmate Edition: Exclusive styling for around $26k
If you want premium features like Harman Kardon audio, tech packages, or distinctive styling, stepping up a trim or package makes sense, but base trims are already strong values.
So, how much is a Kia Soul? New 2025 models range from $20,290 for the LX trim to approximately $24,590 for the EX before options, with the Soulmate edition and tech packages pushing it closer to $26$27k. Total purchase prices after fees are around $21,665 to $26,000+. Used Souls offer further savings, typically priced between $15,000 and $25,000 depending on trim and condition. With excellent fuel economy, standard safety gear, roomy interior, and strong warranties, the Kia Soul continues to offer great value in the subcompact crossover segment. If you’re looking for distinctive style and practicality at an affordable price, the Soul is worth considering.
Let me know if you’d like a comparison to similar models or additional insights!